Social thinking · 4 minute read
Bandwagon Effect
An idea can feel more correct simply because many other people believe it.
Try thisAsk what evidence you would have if nobody else had chosen yet.
In plain English
What is it?
We use the crowd as evidence, especially when a choice is uncertain or socially visible.
In the real world
What does it look like?
A busy restaurant can seem better than an empty one before you have tasted either menu.
Make it useful
How do you think more clearly?
Ask what evidence you would have if nobody else had chosen yet.